Global Veterinary Microchips Market Growth, Size, Trends Analysis- By Animal Type, By Scanner Type, By Distribution Channel - Regional Outlook, Competitive Strategies and Segment Forecast to 2034

Global Veterinary Microchips Market Growth, Size, Trends Analysis- By Animal Type, By Scanner Type, By Distribution Channel - Regional Outlook, Competitive Strategies and Segment Forecast to 2034

Published: Dec-2025 Report ID: HLCA25339 Pages: 5 - 5 Formats*:     
Category : Healthcare

According to SPER Market Research, the Global Veterinary Microchips Market is estimated to reach USD 2007.33 million by 2034 with a CAGR 10.69%.

Introduction and Overview 

The report includes an in-depth analysis of the Global Veterinary Microchips Market, including market size and trends, product mix, Applications, and supplier analysis.  

The global Veterinary Microchips Market was valued at USD 2007.33 million in 2024 and is expected to grow at a CAGR of over 10.69% from 2025 to 2034. The veterinary microchip market is expanding rapidly, driven by the rising popularity of companion animals, advancements in microchip technology, increasing pet healthcare costs, and growing adoption of microchipping. Microchips offer lifetime protection, reduce pet theft, and provide a cost-effective identification method, typically costing only $25–$50. With high expenses linked to lost pets, microchipping becomes a practical choice. Many shelters also provide low-cost services. Market growth is further supported by stricter regulations, increasing awareness of pet safety, and pet owners’ willingness to invest in advanced veterinary care. As veterinary services evolve, demand for reliable microchipping solutions continues to rise.

By Animal Type:
Dogs dominated the Veterinary Microchips Market in 2024 due to their high adoption rate and growing owner awareness about microchipping for identification and recovery. Mandatory microchipping regulations in several regions and strong emotional bonds between owners and dogs further support this lead. Rising veterinary costs and focus on pet health also contribute to market growth. The “other animals” segment—covering pigs, cattle, and small mammals—is expected to grow fastest, as microchips help track livestock, improve farm management, meet export regulations, and ensure animal traceability amid expanding global livestock trade.

By Scanner type:
The 134.2 kHz scanner type led the Veterinary Microchips Market in 2024, as it is the most commonly used and internationally standardized frequency for pet identification, especially in North America and Europe. As part of ISO standards, it ensures strong compatibility between microchips and scanners across countries, supporting reliable identification and recovery. Most modern scanners are designed to read 134.2 kHz chips, enabling universal recognition regardless of location. The technology is durable, ensuring long-term data accuracy and availability, making it the preferred and most trusted option in veterinary microchipping.

By Distribution Channel:
In 2024, veterinary hospitals and clinics led the Veterinary Microchips Market, as they commonly provide microchipping during routine exams or spay/neuter procedures and regularly inform pet owners about its advantages for permanent identification and recovering lost pets. Clinics also lead in adopting advanced microchip technologies. The “other” segment—online retailers, pharmacies, and related businesses—is expected to grow significantly. Pharmacies increasingly partner with clinics to provide microchips, equipment, and training, improving accessibility for pet owners. Their role in supplying microchip products and increasing availability supports wider adoption and strengthens overall market expansion.

Regional Insights:
North America held the largest share of over 33% in the Veterinary Microchips Market in 2024, driven by strong industry players, rising demand for microchipping, higher per-capita income, and increasing veterinary care costs. Widespread pet ownership also supports growth, with 66% of U.S. households—about 86.9 million—owning pets in 2023. The Asia Pacific region is projected to grow rapidly due to rising pet adoption, economic expansion, better veterinary infrastructure, and greater awareness of animal health.

Market Competitive Landscape:
The Veterinary Microchips Market is highly consolidated. Some of the market key players are Merck & Co., Inc.; Peeva Inc; Pethealth Inc.; Trovan Ltd.; Virbac; Wuxi Fofia Technology Co., Ltd, Avid Identification Systems, Inc; Datamars; Dipole RFID; ID Tech (Eruditus Executive Education)

Recent Developments:
• In May 2023, Datamars acquired Kippy S.r.l., a well-known GPS tracking and activity monitoring provider for dogs, strengthening and expanding its existing services for pet owners globally.

Scope of the report:
Report Metric Details
Market size available for the years 2021-2034
Base year considered 2024
Forecast Period 2025-2034
Segments Covered By Animal Type, By Scanner Type, By Distribution Channel
Regions Covered North America, Latin America, Asia-Pacific, Europe, and Middle East & Africa
Companies Covered Avid Identification Systems, Inc; Datamars; Dipole RFID; ID Tech (Eruditus Executive Education); Merck & Co., Inc.; Peeva Inc; Pethealth Inc.; Trovan Ltd.; Virbac; Wuxi Fofia Technology Co., Ltd.

Key Topics Covered in the Report
• Global Veterinary Microchips Market Size (FY’2021-FY’2034)
• Overview of Global Veterinary Microchips Market
• Segmentation of Global Veterinary Microchips Market By Animal Type (Dogs, Cats, Horses, Others)
• Segmentation of Global Veterinary Microchips Market By Scanner type (134.2 KHz, 125 KHz, 128 KHz)
• Segmentation of Global Veterinary Microchips Market By Distribution Channel (Veterinary Hospitals/clinics, Others)
• Statistical Snap of Global Veterinary Microchips Market
• Expansion Analysis of Global Veterinary Microchips Market
• Problems and Obstacles in Global Veterinary Microchips Market
• Competitive Landscape in the Global Veterinary Microchips Market
• Details on Current Investment in Global Veterinary Microchips Market
• Competitive Analysis of Global Veterinary Microchips Market
• Prominent Players in the Global Veterinary Microchips Market
• SWOT Analysis of Global Veterinary Microchips Market
• Global Veterinary Microchips Market Future Outlook and Projections (FY’2025-FY’2034)
• Recommendations from Analyst



Global Veterinary Microchips Market Size- By Animal Type, By Scanner Type, By Distribution Channel- Regional Outlook, Competitive Strategies and Segment Forecast to 2034


1. Introduction

1.1. Scope of the report

1.2. Market segment analysis 


2. Research Methodology

2.1. Research data source

2.1.1. Secondary Data

2.1.2. Primary Data

2.1.3. SPER’s internal database

2.1.4. Premium insight from KOL’s

2.2. Market size estimation

2.2.1. Top-down and Bottom-up approach

2.3. Data triangulation


3. Executive Summary


4. Market Dynamics

4.1. Driver, Restraint, Opportunity and Challenges analysis

4.1.1. Drivers

4.1.2. Restraints

4.1.3. Opportunities

4.1.4. Challenges


5. Market variable and outlook

5.1. SWOT Analysis

5.1.1. Strengths

5.1.2. Weaknesses

5.1.3. Opportunities

5.1.4. Threats

5.2. PESTEL Analysis

5.2.1. Political Landscape

5.2.2. Economic Landscape

5.2.3. Social Landscape

5.2.4. Technological Landscape

5.2.5. Environmental Landscape

5.2.6. Legal Landscape

5.3. PORTER’s Five Forces 

5.3.1. Bargaining power of suppliers

5.3.2. Bargaining power of buyers

5.3.3. Threat of Substitute

5.3.4. Threat of new entrant

5.3.5. Competitive rivalry

5.4. Heat Map Analysis


6. Competitive Landscape

6.1. Global Veterinary Microchips Market Manufacturing Base Distribution, Sales Area, Product Type 

6.2. Mergers & Acquisitions, Partnerships, Product Launch, and Collaboration in Global Veterinary Microchips Market


7. Global Veterinary Microchips Market, By Animal Type, (USD Million) 2021-2034 

7.1. Dogs

7.2. Cats

7.3. Horses

7.4. Others


8. Global Veterinary Microchips Market, By Scanner type, (USD Million) 2021-2034 

8.1. 134.2 KHz

8.2. 125 KHz

8.3. 128 KHz


9. Global Veterinary Microchips Market, By Distribution Channel, (USD Million) 2021-2034 

9.1. Veterinary Hospitals/clinics

9.2. Others


10. Global Veterinary Microchips Market, (USD Million) 2021-2034 

10.1. Global Veterinary Microchips Market Size and Market Share


11. Global Veterinary Microchips Market, By Region, 2021-2034 (USD Million)

11.1. Asia-Pacific

11.1.1. Australia

11.1.2. China

11.1.3. India

11.1.4. Japan

11.1.5. South Korea

11.1.6. Rest of Asia-Pacific

11.2. Europe

11.2.1. France

11.2.2. Germany

11.2.3. Italy

11.2.4. Spain

11.2.5. United Kingdom

11.2.6. Rest of Europe

11.3. Middle East and Africa

11.3.1. Kingdom of Saudi Arabia 

11.3.2. United Arab Emirates

11.3.3. Qatar

11.3.4. South Africa

11.3.5. Egypt

11.3.6. Morocco

11.3.7. Nigeria

11.3.8. Rest of Middle-East and Africa

11.4. North America

11.4.1. Canada

11.4.2. Mexico

11.4.3. United States

11.5. Latin America

11.5.1. Argentina

11.5.2. Brazil

11.5.3. Rest of Latin America 


12. Company Profile

12.1. Avid Identification Systems, Inc

12.1.1. Company details

12.1.2. Financial outlook

12.1.3. Product summary 

12.1.4. Recent developments

12.2. Datamars

12.2.1. Company details

12.2.2. Financial outlook

12.2.3. Product summary 

12.2.4. Recent developments

12.3. Dipole RFID

12.3.1. Company details

12.3.2. Financial outlook

12.3.3. Product summary 

12.3.4. Recent developments

12.4. ID Tech (Eruditus Executive Education)

12.4.1. Company details

12.4.2. Financial outlook

12.4.3. Product summary 

12.4.4. Recent developments

12.5. Merck & Co., Inc.

12.5.1. Company details

12.5.2. Financial outlook

12.5.3. Product summary 

12.5.4. Recent developments

12.6. Peeva Inc

12.6.1. Company details

12.6.2. Financial outlook

12.6.3. Product summary 

12.6.4. Recent developments

12.7. Pethealth Inc.

12.7.1. Company details

12.7.2. Financial outlook

12.7.3. Product summary 

12.7.4. Recent developments

12.8. Trovan Ltd.

12.8.1. Company details

12.8.2. Financial outlook

12.8.3. Product summary 

12.8.4. Recent developments

12.9. Virbac

12.9.1. Company details

12.9.2. Financial outlook

12.9.3. Product summary 

12.9.4. Recent developments

12.10. Wuxi Fofia Technology Co., Ltd

12.10.1. Company details

12.10.2. Financial outlook

12.10.3. Product summary 

12.10.4. Recent developments

12.11. Others

13. Conclusion

14. List of Abbreviations

15. Reference Links


 

 

 

 

 

SPER Market Research’s methodology uses great emphasis on primary research to ensure that the market intelligence insights are up to date, reliable and accurate. Primary interviews are done with players involved in each phase of a supply chain to analyze the market forecasting. The secondary research method is used to help you fully understand how the future markets and the spending patterns look likes.

The report is based on in-depth qualitative and quantitative analysis of the Product Market. The quantitative analysis involves the application of various projection and sampling techniques. The qualitative analysis involves primary interviews, surveys, and vendor briefings.  The data gathered as a result of these processes are validated through experts opinion. Our research methodology entails an ideal mixture of primary and secondary initiatives.

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